Tuesday, December 13, 2011

Connecting to Hispanics aim of media agencies

Dec 13, 2011 | by Rebecca Villaneda

The pulse of the Hispanic community is an intense one, and MEC Bravo and Republica are targeting it.

MEC Bravo, the fourth-largest Hispanic media agency in the U.S., has created successful campaigns for its clients to connect with the ever-growing Hispanic population. Its mega clients include AT&T, Chevron and Macy's.

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