Friday, October 14, 2011

Study: QSR Hispanic advertising up in 2010

Oct 13, 2011 | by Alicia Kelso

The Association of Hispanic Advertising Agencies (AHAA) just released its 2010 Report on Hispanic Advertising Spending, which shows a 14 percent increase in budget allocation for these types of campaigns from 2009.

Across the top 500 advertisers, Hispanic ad spending for 2010 was $4.3 billion.

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