Tuesday, December 22, 2009

Digital Content Partnership Named: 'Next Issue Media'

The joint venture to create a digital content production service and storefront—including Time Inc., Meredith, Hearst, Condé Nast and News Corporation—has been given a name: Next Issue Media. For now, the company has yet to name its product or storefront.


John Squires, formerly Time Inc.'s executive vice president, is heading up the joint venture as interim managing director, which was officially announced early this month. Next Issue Media will be creating a common content format for producing digital magazines and other publications, as well as a storefront to distribute and sell them.


The Next Issue Media name "will be utilized as John and the team he is assembling communicate with publishers, advertisers, hardware manufacturers, software developers and retailers," a spokesperson said.


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