Wednesday, July 29, 2009

Internet Video Threatens TV

Members of the Baby-Boom generation are increasingly shifting away from traditional TV in favor of online services and entertainment, and now spend more free time online than they do watching TV, according to a study by ChangeWave Research.

The May benchmark survey of business professionals ages 45-63, focused on TV viewing habits vs. home internet usage, reports MarketingCharts. It found that Boomers spend an average of 12.9 hrs/week online, compared with only 11.8 hours/week watching traditional TV. It also found that many Boomers would be willing to give up their subscription TV service if they could get the same programming online.

Read full

No comments:

Popular Posts

New York Time

Copyright 2017 ©
Netvision SA and PlanetM
New York, New York, USA 10008
You can copy this content without permission but you must notify us via email.
Otherwise, it is illegal. All rights reserved worldwide
Updated by Carlos Vassallo

Pageviews last month