Wednesday, May 27, 2009

WNUA signs off jazz for Hispanic format

As first tipped here months ago, Clear Channel Radio has finally switched formats at beleaguered smooth jazz WNUA-FM (95.5).

On Friday, after jazz pianist Ramsey Lewis finished his 9 a.m. show, the station introduced a Spanish format that Clear Channel management characterized as Spanish hot adult contemporary.

For promotional purposes, the station now will be referred to as "Mega 95.5," but no new call letters have been announced. The new playlist will range from Juanes and Mana to Enrique Iglesias and Paulina Rubio.

After axing scores of staff in recent months at WNUA and the five other radio properties it operates in the Chicago market, Clear Channel also now plans to add nearly 30 new bilingual staffers and on-air talent to operate Mega 95.5.

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