Monday, May 25, 2009

Upfronts 2009: Specials Abound On Discovery En Espanol

Discovery en Espanol, looking to continue its momentum with adults 18 to 49, will bring a diverse lot of specials and series, new and returning alike, to TV and other screens during the 2009-10 season.During its upfront presentations to advertisers this spring, the network, which claims to be the second-highest-rated Spanish-language cable network with the aforementioned group, has presented specials and series across all its key genres: adrenaline, ingenuity, wild Discovery, real life Drama, living, our world and green."Discovery en Español continues to deliver the most relevant and highest-quality entertainment available to U.S. Hispanic audiences," said Luis Silberwasser, senior vice president and general manager of Discovery Networks U.S. Hispanic Group, in a statement. "By elevating the standard for Spanish-language television, we not only stay true to our core principles but also to a proven content strategy that has consistently delivered strong ratings for our network".Among the returning series, which originate on other networks within Discovery Communications' stable of services are Storm Chasers, I Shouldn't Be Alive, Man vs. Wild, Deadliest Catch and Whale Wars. To that list, the service will add Animal Planet's hit River Monsters.

Additionally, Discovery en Espanol is planning a new series spin-off of the acclaimed Maras special that debuted in 2007, while Science of the Movies is a new magazine show that looks at the science behind the celluloid and digital.

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