Friday, May 29, 2009

Top Tech Brands for Women: Apple #1

Apple ranks as the top technology brand among women in the US, who were asked which tech brand or company they admired most, according to a study from Solutions Research Group (SRG).

Apple was followed by Sony, Microsoft, Dell and Hewlett-Packard (HP), MarketingCharts
reports.

The open-ended (unaided) question about most-admired brands is part of SRG's Women & Digital Life study, which explores a wide range of digital behaviors among women. Without being prompted, 20% of respondents mentioned Apple, 14% mentioned Sony, 10% mentioned Microsoft, 10% cited Dell and 6% mentioned HP.Other brands mentioned in the top 20:

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