Wednesday, July 30, 2008

US Hispanic Online Population

The US Hispanic online population is growing.

In 2008, eMarketer estimates there are 23 million Hispanics online, and by 2012 there will be nearly 30 million.

"The paradox is that the larger this market grows," says Lisa E. Phillips, senior analyst at eMarketer and author of the new report, US Hispanics Online: Demographics, "the more fragmented it becomes."

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